Healthcare Firm Chooses NHR Media

Solkoff Legal, P.A., Hires NHR Media to Differentiate Their Firm from the Online Clutter :

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Objectives:

Solkoff Legal, P.A. needed a site that accomplished several key goals. The site’s design needed to appeal to the firm’s niche practice area, healthcare and elder law. by providing fresh and intensive site content. Its site navigation system needed to clearly show potential clients, both the lay person and other attorneys the firm’s commitment to and knowledge of their practice areas. New information and firm announcements needed prominence on the site’s main page. Reviews occurred throughout the design process to ensure that we achieved each of the goals set forth. Among other site functions, the firm wanted:

Smooth and crisp site interface,

Content Management System for selected staff to add/delete and edit firm news, articles and announcements

NHR Media developed a browser-based Content Management System for the firm that is accessible externally through a single password-protected area of the site. The System provides the firm with the ability to maintain its site content – including adding, deleting and modifying news, articles and other information.

The Secure Headlines tool enables the firm to keep the relevant sections of the home page, attorney biography and practice area pages fresh and provides more detailed links to further information about these topics.

The interface allows the firm the ability to make additions, modifications and deletions to these pages of the Web site without knowledge of html and with 24/7/365 accessibility.

Contact Us at 800-647-2232 and one of our consultants will be glad to assist you

NHRNationwide.com

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Objectives:

The company NHR INC. needed to create a physician recruiting web portal designed to connect highly-qualified physician candidaters with Hospital and Doctor Group Employers. The site

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Website Search Engine Optimization

Your website is one of your most valuable marketing tools, yet even the most impressive site lacks value if no one visits it. Search engines are the most effective way of finding information on the web, and the right search engine optimization (SEO) strategies can help drive continuous traffic to your site. NHR Media specializes in developing SEO strategies for medical groups and doctors that increase visibility in search engines, drive more targeted traffic to your site and increase the conversion of visitors into clients.

An attractive and easy-to-navigate website is only part of the design equation. Getting found is another important part. Our Search Engine Optimization team is well equipped to work with you on creating search-engine friendly sites, as well as

Is Your Medical Website Still so 1990′s ?

Most doctor and medical web sites still lack in design and content. Sites tend to be stale.

Content, if any, revolves around the professional, providing a lot of information about the professional, that probably only the doctor and their mom read [ Hi Mom! ] , as opposed to focusing on the client and search engines. 

The credential part often comes next … getting them to the website is the first step!

Think about how you search — are you looking for certain credentials or are you trying to solve a problem or find an answer, perhaps in a certain geographic area?

Such Online Marketing is terribly outmoded.  Clients don’t come back to websites to see if someone finished a certification program, if they were promoted or made partner. Delivery of eMails and eNewsletters can be caught in junk or spam folders.

Designed for Search Engine Performance (SEO)

By utilizing the power of well-structured Web 2.0 websites you can effectively boost the site’s code/content ratio.   A webdesign uses this latest in search engine optimization technology to get you ranked high for your key search terms.  In addition to creating a structure for you to add content on the fly, good webdesign functionality will allow the customization of keywords and terms into the generated pages of your professional webdesign.

Content Delivery Design
The heart of your site is Content. Sites that are consistently updated and provide fresh relevant content are visited more frequesntly by unique visitors and brings back returning ones.

The fresh relevant content should be information of help to your target audience. It should not be about the business owner/ lawyer/ accountant/ professional’s education and the awards the firm has received.

The majority of people coming to a web site are looking for practical information and not a biography on a person. A good website design makes sure they get that.

Website Design Exclusively for Physicians and Medical Groups